Lost in time while reading feeds

How many of you get lost in time while reading feeds?

In this entry I will explain you how do I control my time when reading feeds.

By now I am subscribing around 50 blogs.. not much I know.. and I use Google Reader to read all the feeds.
The nice thing here is that every single day I spend approximately the same amount of time reading all those feeds.
My tactic is very simple: I choose 3 songs and when those songs are over, then my feed reading task should also be over.

This can be very helpful because when the first 2 songs are over, you look at the unread entries and you will be able to understand if you should hurry up in the reading...or not.

Try it and drop me a comment

Never do less

"When your current strategy isn’t working, doing the same thing, but just a little less of it, doesn’t make a lot of sense." Seth Godin

If your business is not going right you should not do less just because it brings less costs. If it brings less costs, it will probably bring less customer satisfaction, less income and less many other things.

To reanimate your business, you should invest in areas that can bring a fresh image to your company, provoke media buzz and which will lead you to the generation of both profit and client satisfaction.

Doing less to prevent costs will, in many cases, postpone the death of your company for some months.

This looks no big deal but please check Trent's opinion about what's going on with GAP:
http://www.thesimpledollar.com/2007/06/25/a-personal-finance-lesson-from-the-gap/

Back to Business

After almost 4 months laid on the couch, i'm back with a new post. And I promess that from now on I will be much more active.

In the last week I have been on a conference where I had to do a small presentation. After my talk I realized that my slides were not very attractive. In fact, and call me whatever you want, i think that all the slides from all the presentations were not very attractive.
After this annoying situation I tried to find out some cool tips to do presentations. That's when I came across Seth Godin's little ebook: Really Bad Powerpoint and how to avoid it (http://www.sethgodin.com/freeprize/reallybad-1.pdf). It's worth reading it...really. It gives you some good ideas to emotianally conquer your audience and to fluidly guide your presentation.
Also from Seth Godin, you can check this crazy approach to presentations: http://sethgodin.typepad.com/seths_blog/2006/03/the_best_presen.html.
It's simply a presentation with no presentation. :)

If you want to check Seth Godin in action, doing a presentation @ Google, please check:
http://video.google.com/videoplay?docid=-6909078385965257294

Making money online

Tired of your job? Start making money online!
http://webworkerdaily.com/2007/02/22/10-new-ways-to-make-money-online/

Do not work at home!

How many of you take your work home and then lock yourself doing it? This is a very bad behavior since you are human and you need to interact with the people.. at home, in the street, in bars, in restaurants, in the disco, ... Everywhere!
In the article http://dumblittleman.blogspot.com/2007/02/how-to-leave-work-at-work.html you can get some nice tips to leave your work at work :)

If you want another life tips just explore the blog:
http://dumblittleman.blogspot.com/

11 Expert Predictions for 2007

11 Expert Predictions for 2007 regarding strategies and campaigns used by the companies.

http://www.imediaconnection.com/content/13816.asp

Web Marketing article

The basic principles of Web Marketing:
http://www.wilsonweb.com/wmta/basic-principles.htm

Excelent excelent article!!

Moleskine

You say: MOLESKINE? What's that?
Answer: A notebook/agenda where you can write down your best ideas!!
You say: Big deal! Just an ordinary notebook...!
Answer: No it isn't...!! It's a notebook with a great history behind it.. take a look at http://www.moleskine.com/eng/default.htm.
If you want to buy in Portugal just go to www.moleskine.pt and check the nearest point of sale.

Downloading videos

If you want to download videos from Youtube, Google Video, Metacafe, MySpace or whatever you can go to http://www.zamzar.com/ and download it. Furthermore you can use a tool provided by Zamzar and which can be downloaded in http://www.zamzar.com/tools/

For those who design web applications

http://tutorialaday.com/6-tools-for-better-web-design/

Viral Marketing

The Viral Marketing concept is the gold medalist when we talk about using our own clients to spread our company image. Till today there were various techniques to achieve this viral effect but just some of those tehniques have really resulted.
In the following paragraph I will present 6 important aspects of a viral campaign (taken from http://www.wilsonweb.com/wmt5/viral-principles.htm).
An effective viral marketing strategy:

1. Gives away products or services
2. Provides for effortless transfer to others
3. Scales easily from small to very large
4. Exploits common motivations and behaviors
5. Utilizes existing communication networks
6. Takes advantage of others' resources

If you want more information, just go to Wikipedia or Google and take a look on viral marketing and viral advertising resources.

Marketing tips

Two nice articles:

http://www.marketingprofs.com/7/Get-Free-Press-stern.asp
http://www.marketingprofs.com/7/MySpace-Marketing-Tips-bodley.asp

The first one gives you some tips and tricks on how to do marketing using the MySpace social network.
The second teaches you some nice tricks to get your company to the press and win with free publicity.

If you sell a product you must

If you look at Seth Godin's blog you will see a nice topic:

What happens when I Google you?

Basically it shows a situation where a product manager didn't accomplished its functions correctly!
If you have an online page that shows your products, as a product manager you are responsible for the availability of that page!!

Pushing Engineers to the limit

Very nice idea!!!
A management competition just for engineers: http://www.deg.ist.utl.pt/c2l/
The top 3 teams will go directly to the GMC (Global Management Challenge) where they will compete against top company managers, management students, etc. It looks like a very funny competition!! Go Go Engineers !!

eMarketing site

In my opinion the best eMarketing site on the internet is www.emarketer.com.
If you want to receive updated news just subscribe their daily newsletter and you will have fresh emarketing news in your email every day.

What about digg.pt ?

In the other day I was looking for a digg.com portuguese service and I discovered 3 nice sites:
http://domelhor.net/
http://ouvidizer.com/
http://swik.net/PORTUGAL+Gest%C3%A3o

If you want to post some news there go ahead!!

Welcome

As this is my very first post i want to welcome everybody to this blog.

The goal of this blog is to share some of my (little) knowledge in various topics:
- Infomation Technology
- Management
- Marketing
- Inovation
- Entrepreneurship
- ....

See you soon.